Arlo Eisenberg is an icon to rollerblading who has maintained almost unheard of longevity within our culture. Today he is as widely respected by rollerbladers for his artist creations and design as he was more than a decade ago when he invented a groundbreaking persona for inline skating.

Aside from his brainchild Senate, where he worked until unexpectedly departing in 2000, Arlo had his hand in numerous industry ventures. Some that still stand today. He helped develop the Roces Majestic 12 skates, which is considered the first true aggressive skate and is one of the oldest skate models still in production. He worked for Daily Bread Magazine in its formative years, alongside Jess Dyrenforth and its founder/publisher Angie Walton. He created the reclusive wheel brand Super Computer Robot (long-since defunct) in an effort to distance himself from the increasingly taxing work at Senate. Arlo was also a member of the original USD professional team in 1997, where he, alongside Dustin Latimer, Josh Petty, Jon Julio and Champion Baumstimler, received his first pro model skates. He has always been a cunning, creative, sometimes deviant, and undoubtedly successful entrepreneur. And although he’s a pillar in street skating, Arlo did collect a number of skate park contest accolades over the years. He won the inaugural 1994 National Inline Skating Series Championships, and, perhaps more famously, he took home the X-Games Gold Medal in 1996. He is also the only rollerblader to receive an interview in a skateboarding magazine, appearing in Big Brother Magazine’s “Worst Issue Ever.”

Speaking with Arlo on the phone on a recent November afternoon, I gleaned some insight into his frame of mind…

Read the rest of the story by Matt Mickey, owner/founder of Intuition Skateshop and a dedicated roller for over 15 years, in ONE Issue #2 – OUT NOW!